This is the sixth post in my 6 Beginning Blogger Mistakes series.

The final thing I’d like to discuss in my Beginning Blogger Mistakes series is a harder concept to grasp than the rest. Sure it’s easy to understand how suffocating ads or focusing too little on aesthetics can kill your blog before it starts. But it’s hard to understand what blowing your load means and how it can let your blog wither and die.

First, what do I mean when I say “blowing your load?” I mean running our of juicy blog content when you’re just starting out. This is easier to do than you think. Here are a few ways this might happen and ways to avoid them.

You’ve Covered Everything You Wanted to Cover in Your Blog - This often happens in blogs with super-specific focuses. The “Bluejay Birdhouse Building on the Cheap” blog probably won’t be able to post a couple times a week for the next few years. If the writer is lucky he’ll get ten posts in before pulling down his shingle. The way to avoid this topic is picking a good focused blog topic, but not too focused. If instead the blogger wanted to write about Bluejays or simply Birdhouses he’d probably find a whole lot more to talk about. He’d also be gay, but that’s a topic for another blog.

You Don’t Know Any More About Your Topic - I’m an honest man. If I started a blog about baking I’d have run out of things to post about before this sentence ever started. I know next to nothing about baking. I know it has to do with yeast, flour and water. Bloggers run into this trap when they pick a blog topic that’s not familiar to them. Avoid this by picking a topic that you know a lot about, or at least find interesting enough to research frequently.

You Just Don’t Want to Bother Writing More - It’s sometimes going to be hard to write some days. That’s the benefit of stacking up articles when you’re in a writing mood. But what if you never feel like writing? Like the first thirty posts you threw down were all you have in you? Well you chose a bad topic for the blog. It’s not bad because there’s nothing else to write, it’s bad because you have no interest in discussing it. It’s almost a cliche of the blog world but don’t pick a topic for a blog just because you think you’ll be able to get traffic. Pick one where you’ll want to write about the topic every day.

You Write One Mega-Post Answering Every Question a Visitor Might Have - If you’re running a “XBox 360 v. PS3″ blog and in your first post you detail every major and minor difference between an XBox 360 and a PS3 and tell the visitor exactly what information they need to make their decision, they’re not likely to come back. Not because you don’t have anything new to say (new games, new peripherals) but because every one of their questions was answered. It takes some restraint to spread out your information but it will cause your visitors to click around more to find the answers they are looking for. This will also cause them to return to your blog more than once, which is your ultimate goal.

So where’s the danger in this? I’d like to think this one series of blog posts is going to make me a millionaire. A thousand people a day will google “Beginning Blog Mistakes,” find my site and click on my links. This will go on for years and I’ll retire with a den full of strippers at my beck and call. Well, it doesn’t work that way. This series may draw a thousand visitors a day in the future but that’ll be because I slowly built this blog up over time. Blogs are like meaningful relationships, they build slowly. But unlike a meaningful relationship your blog can’t walk out on you when it decides it’s bored with the relationship. Unlike a woman you own a blog (unless you’re lucky enough to live in Yemen).

So what have we learned class? Starting a good blog takes more than just the will. It takes some planning, thought and hard work. But it’s fun when it all works out. If you’ve enjoyed this series don’t worry, there are more to come. I’ve got many different ones planned for all kinds of different websites.

Don’t forget about my Entrecard Credit Contest. There are only a couple more days to enter.